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ESA President Resigns

ESA President Resigns

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The Entertainment Software Association (ESA) has officially announced that Doug Lowenstein, the founding president of the organization, will be leaving after twelve years in order to launch a new trade association in the investment industry.

“I have been honored to represent the amazing companies of the ESA, to serve as their advocate, and to be part of the industry which is having such a profound and positive effect on our culture and the world of entertainment,” Lowenstein commented. “Like our industry, the ESA has grown and matured and is now stronger and more robust than ever before. The future of video games and its trade association is very bright indeed.”

“As the founding president of this organization, Doug built the ESA into a very effective and influential trade association fully and articulately representing the interests of our members,” stated Robbie Bach, ESA Chairman and President of Microsoft’s Entertainment and Devices Division. “He leaves behind a tremendous record of accomplishments which provide us with the foundation for continued growth and success. We wish him well in his new role.”

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