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Viacom May Bid for Take Two

Viacom May Bid for Take Two

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Unconfirmed rumors from within financial circles peg Viacom to buy out Take Two Interactive.  The rumor’s source, a blog known as Notablecalls, sees the buyout as being plausible due to three factors:

First, the Take Two management was sacked in 2007 by a cabal of shareholders that own nearly 50% of the common stock.  These shareholders are probably tired of waiting for the stock price to recuperate and would be willing to sell at a good price.

Second, Take Two Interactive could get their price from Viacom because of their hold on the GTA franchise.  Recent news of a firm release date for GTA IV has spurned renewed interest in the company.

Third, Viacom is looking to increase their interactive gaming holdings.  Take Two Interactive would be a perfect fit for them because most of their games are developed in house, or at the very least independent developers that are not beholden to Viacom’s competition.  In other words, Viacom won’t have to worry about the intellectual property rights being transferred to another media conglomerate.

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