Home

 › 

Articles

 › 

Will Wright Releases New App Project

Will Wright Releases New App Project

Now that Maxis has been shut down, Will Wright is working on projects, but not necessarly games. His latest project is called Thred, a way to organize and customize social media.

According to Wright, the idea behind Thred was to find a way to tailor social media content for phone consumption. “My phone is how I’m consuming most of my content, but a lot of the content I’ve noticed wasn’t really designed for it,” Wright said.

Wright drew his inspiration for the project, oddly enough, from The Sims and Spore . He said that these games sparked his interest in communities that share their creations across vast networks.

“‘ Sims also had very rich storytelling, where people would use these little dolls and sets to tell these elaborate stories and share them and you’d get hundreds of thousands of stories – people did whole novels in there. I started thinking about how we can give people more creative content creation, and a lot of it comes down to there really isn’t any existing content format that I feel like was designed for the mobile phone, you know the one-handed interstitial, standing in line at Starbucks kind of thing,” Wright said.

Thred is currently available to download for free on iTunes. Unfortunately, a droid version is not yet available.

Source: Business Insider

To top