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Touching Pokemon Commercial Calls Out to Older Players

Touching Pokemon Commercial Calls Out to Older Players

Pokemon Sun & Moon has enjoyed a rather successful marketing campaign . From the very beginning, Pokemon Sun & Moon have been marketed aggressively to the young and the old, with messages that should appeal to both. Younger audiences (especially in Japan) saw a commercial emphasizing the social aspect of the game. You likely saw the adorable commercial starring a young lad getting used to his new home, making new friends thanks to their mutual love of Pokemon .

Now, a group of fans have produced a new commercial under the direction of John Wikstrom that will tug on the heartstrings of lapsed Kanto players (like myself). Reviving vivid memories and strong emotions from our childhoods playing Pokemon Red & Blue , the commercial invites us to consider that Pokemon hasn’t necessarily changed – it’s just evolved. I have to say, this one hit me right in the feels. Check it out for yourself below:

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