The Destiny 2 marketing machine is ramping up. That means we’re going to see Destiny 2 branding in grocery stores. This announcement in particular sees Activision and Bungie teaming up with Rockstar energy drinks and Pop-Tarts.
First off, the Destiny 2 Rockstar promotion comes in the form of limited edition cans in the US, Canada, UK, and Germany. In the United States, Destiny 2 fans will be able to find the branding on the Original, Punched, and Zero Carb flavors. Picking up these cans, starting in August, will net Destiny 2 players in-game gear and entries for daily, weekly, and “grand prizes” merch and other goodies contests.
The Destiny 2 Pop-Tarts will come in various boxes, decked out based on the different classes in the game. Each box will come with free XP Boosts for Destiny 2 , and will be available starting in September.
Destiny 2 initially comes out on September 6, for PlayStation 4 and Xbox One. The PC version, which will be released through Blizzard’s Battle.net service, launches later on October 24.
Source: Press Release