RUMOR: Electronic Arts ‘Exploring A Sale’

Publishing giant Electronic Arts is “quietly exploring a sale,” sources tell the New York Post.

The folks behind such titles as Madden NFL and Battlefield have reportedly seen interest from investment firms Kohlberg Kravis Roberts and Providence Equity Partners, but the talks are said to be in their “early days.”

Both PEP, which owns a stake in developer Bethesda’s parent company ZeniMax, and KKR declined to comment on the story.

A source familiar with EA told the post that the company has “made it known that they’d do a deal at $20 a share.” The publicly traded company’s stock currently sits at $13.09.

EA declined to comment on the report as well.

by Jeff Dunn
08/16/2012 01:00AM


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